Phaphama SEDI is a dedicated non-profit company committed to empowering entrepreneurs hailing from underprivileged communities. We recognize the immense potential within these communities and strive to unlock it by connecting passionate university students with aspiring small business owners. Through our innovative initiative, we provide a year-long program that focuses on developing essential skills and resources tailored to the unique needs of each entrepreneur.
Years of Impact
Students Involved
Entrepreneurs Empowered
funds rAISED
( Rands)

Across South Africa, township entrepreneurs and university students have the drive to build something better – with a determination that pulses through every township, suburb, and university campus, with the willingness to work hard and the hunger to create better lives for themselves, each other, and their communities.
But many of them are held back – not by lack of determination, but by lack of access to the knowledge, tools, and networks that help them spot opportunity and go after it.
The single mother who wants to start a catering business to feed her family but doesn’t know how to write a business plan. The young person who needs to earn an income but has no understanding of how to register a business or manage cash flow. The business student who’s got the degree and the will to work, but who needs work experience to land a job. That’s why Phaphama exists: To help South African entrepreneurs and students level up.
Because we believe that access shouldn’t be a privilege, but a starting point. Whether its knowledge, tools, resources, or networks, we work to break down barriers, so that every entrepreneur and student in South Africa has a fair shot at spotting, creating, and go after opportunities to grow and thrive.
Like building the skills that make them bankable, growing the knowledge that makes them confident, or connecting them to the networks that open doors they can open themselves.
We act as a catalyst, an instigator, a launchpad, increasing people’s access to the knowledge, tools, resources, and networks that unlock opportunities to grow and thrive. One entrepreneur at a time. One student at a time. One family at a time. Towards a more economically inclusive and socially prosperous South Africa.
Phaphama. Your launchpad to opportunity
Phaphama comes from the Nguni verb ukuphaphama, meaning to wake up, to be alert, or to rise.
The organisation was founded in 2014 by a group of students at the University of Cape Town, who believed that students could play a role in supporting economic development in South Africa. They brought together their experiences, resources, and knowledge from ad hoc initiatives into a formal non-profit structure to house a community of changemakers. Each subsequent leadership group over the last 12 years has contributed to the building of Phaphama SEDI, growing its reach and impact.

What we hope the world will look like because of the work that we do A more economically inclusive and socially prosperous South Africa, powered by entrepreneurs and a socially-conscious workforce..
To help South Africa’s entrepreneurs and students level up, so that they have more equitable access to opportunities to grow and thrive.
How we’ll make our vision a reality; what we do and how we do it We democratise access to opportunities to grow and thrive for South African entrepreneurs and students, by providing a platform that connects them to the knowledge, tools, resources, and networks they need to level up.
Support for Entrepreneurs, Experience for Students
Entrepreneurs work with 2-3 students to develop a business plan and pitch over a series of 6-8 practical workshops in the year. These workshops are designed to give the teams guidance in core business concepts, with experts brought in to deliver content and facilitate.
End-of-Year Pitching Event for Small Business Owners
At the end of the programme, we host the Lion’s Den event where entrepreneurs pitch for funding to grow their business. Lion’s Dens have been hosted and supported by Boxwood Property Fund over the past 5 years, who generously contribute the funding for the entrepreneur businesses.
Join us in making a difference for aspiring entrepreneurs.

Director & Co-founder

Director & Co-Founder

Director &
2019 President

Director of FinCoach
Foundation NPC

Strategy Advisor

Founder of Nkomshish
2015 Entrpereneur

2024 Alumni

2025 President

Advisory Board member

Co-President

Co-President

Fundraising & Partnerships
Coordinator

Monitoring & Evaluations Officer

Marketing Director

FInance Coordinator

Entrepreneur Coordinator
(Stellenbosch)

Entrepreneur Coordinator
(UCT)

Logistics Coordinator
(UCT)

Logistics Coordinator
(Stellenbosch)

Programme Coordinator
(UCT)

Programme Coordinator
(Stellenbosch)

Consultant Coordinator (Stellenbosch)

Consultant Coordinator
(UCT)

“Before we met you all, we didn’t have a proper business plan. Now we do. We have structure, direction, and hope for the future... To Boxwood, thank you for your funding and support. The upgrade would not have been possible without your contribution."

“Winning Best Pitch meant a lot, especially considering where I started. Personally, it was an affirmation that even small beginnings carry weight and that the journey I’ve been walking is seen and valid. Professionally, it gave me the boost — both in resources and credibility — to begin taking Explorer Cakes SA more seriously as a business with real potential to grow.”





We aim to empower entrepreneurs from underprivileged communities through guidance and resources.
University students volunteer as consultants to support entrepreneurs throughout the year.
No, our services are provided free of charge to the entrepreneurs.
We support a range of businesses including sole proprietorships and partnerships.
Applications can be submitted through our website during the open enrollment period.
It’s a cornerstone event where entrepreneurs can pitch for grant funding.
Since its founding in 2015, Phaphama SEDI has bridged the gap between academic theory and the realities of township economies. With 11 successful annual programmes, we have supported a growing community of 1,000+ changemakers, including entrepreneurs, alumni and corporate partners, all contributing to a more inclusive South African economy.

Our vision is to expand Phaphama SEDI's impact nationwide by establishing student-run branches at major South African universities by 2035.
We aim to connect young changemakers who support local entrepreneurs, fostering a more inclusive and entrepreneurial economy.

South Africa’s entrepreneurs are ambitious and determined to create opportunities despite a challenging economic environment. 64% of South African adults believe there are good opportunities to start a business in their area, while 70% want to start or have already started a business because jobs are scarce. This entrepreneurial drive highlights the need for accessible support, skills and opportunities.